Cash Conversion Ratio (CCR) (2024)

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Step-by-Step Guide to Understanding Cash Conversion Ratio (CCR)

Last Updated March 1, 2024

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What is Cash Conversion Ratio?

The Cash Conversion Ratio (CCR) measures the efficiency at which a company is able to convert its net income into operating cash flow.

Cash Conversion Ratio (CCR) (1)

Table of Contents

  • How to Calculate Cash Conversion Ratio (CCR)
  • Cash Conversion Ratio Formula
  • What is a Good Cash Conversion Ratio?
  • Cash Conversion Ratio Calculator
  • Cash Conversion Ratio Calculation Example

How to Calculate Cash Conversion Ratio (CCR)

The cash conversion ratio, often abbreviated as “CCR” for brevity, reflects the proportion of the net profit generated by a company that becomes operating cash flow (OCF).

The cash conversion ratio compares the reported net income of a company to its cash flow from operations (CFO) in a specified period.

  • Net Income → The net income is the profits remaining after subtracting all operating costs (COGS, SG&A, R&D) and non-operating costs (e.g. interest expense, inventory write-down, income taxes).
  • Cash Flow from Operations (CFO) → On the other hand, the operating cash flow (OCF) is the net cash produced by the operating activities of a company.

The reason for comparing the two metrics – the net income and cash flow from operations (CFO) – is attributable to the shortcomings of accrual accounting (U.S. GAAP).

In fact, the cash flow statement (CFS), one of the core financial statements, tracks the real movement of cash and reconciles the net income recorded on the income statement based on the cash inflows (“sources”) and outflows (“uses”) in a predefined period.

Therefore, the cash conversion rate illustrates the variance between the accrual-based net income and reconciled operating cash flow (OCF) metrics.

The cash conversion ratio answers the question of, “For each dollar of net income generated by the company, how much of the earnings remain post-reconciliation in operating cash flow?”

The accounting profit, or net income, has become a standardized measure of the overall profitability for publicly-traded companies.

However, the fact that the profit metric has become “standardized” in terms of the established reporting guidelines (and continuous updates to the accounting rules) should not divert attention from the imperfections of the accrual accounting system.

The steps to calculate the cash conversion ratio are as follows:

  1. Calculate Net Income
  2. Reconcile Net Income to Determine Cash Flow from Operations (CFO)
  3. Divide Net Income by Cash Flow from Operations (CFO)

Cash Conversion Ratio Formula

The cash conversion rate formula adjusts the net income prepared in accordance with U.S. GAAP reporting standards by non-cash expenses (D&A) and non-recurring items.

Cash Conversion Ratio (CCR) = Net Income ÷ Cash Flow from Operations (CFO)

Where:

  • Net Income = Pre-Tax Income (EBT) – Income Taxes
  • Cash Flow from Operations (CFO) = Net Income + Depreciation and Amortization (D&A) – Increase in Net Working Capital (NWC) (+/–) Non-Recurring Items

Certain practitioners calculate the cash conversion ratio by dividing free cash flow (FCF) by cash from operations (CFO).

Free Cash Flow Conversion Ratio (FCF) = Free Cash Flow (FCF) ÷ EBITDA

Where:

  • Free Cash Flow (FCF) = Cash Flow from Operations (CFO) – Capex
  • EBITDA = Operating Income (EBIT) + Depreciation and Amortization (D&A)

The calculation of free cash flow (FCF) and EBITDA can be far more complicated in practice, with discretionary adjustments that tend to be industry-specific.

But irrespective of whichever method is used, the insights derived and takeaways from performing the analysis should be nearly identical, especially if other metrics are related to working capital and capital expenditures (Capex).

For instance, some of the more common metrics include the cash conversion cycle (CCC), capital intensity ratio, and depreciation-to-capex ratio.

  • Cash Conversion Cycle (CCC) = Days Inventory Outstanding (DIO) + Days Sales Outstanding (DSO) – Days Payable Outstanding (DPO)
  • Capital Intensity Ratio = Total Average Assets ÷ Revenue
  • Depreciation-to-Capex Ratio = Annual Depreciation Expense ÷ Capital Expenditure (Capex)

What is a Good Cash Conversion Ratio?

The cash conversion ratio (CCR) provides insights into the operational efficiency of a company, or more specifically, the current state of its working capital management.

Like many working capital metrics, there is no single “good” cash conversion ratio that all industries collectively target. The recent trend in the ratio relative to historical periods and comparisons to the industry benchmark (i.e. peer group) should provide useful information on the company’s operating efficiency.

However, the cash conversion ratio is also a liquidity ratio since a company generating less operating cash flow (OCF) compared to the net income recognized on the income statement could be a potential risk factor.

Generally speaking, the cash conversion ratio should exceed a minimum of 1.0x from a liquidity risk management standpoint.

In particular, if the underlying drivers causing net income to exceed cash flow from operations (CFO) are tied to inefficient working capital management, the current business model likely needs improvements to avoid the risk of becoming insolvent.

The net income of a company — assuming there are no issues with its capital expenditures (Capex) and strategies — cannot consistently be higher than its operating cash flow (OCF).

Why? The working capital management and near-term reinvestment activity is likely inefficient, which is not sustainable over the long term.

Cash Conversion Ratio Calculator

We’ll now move to a modeling exercise, which you can access by filling out the form below.

Cash Conversion Ratio Calculation Example

Suppose we’re tasked with calculating the cash conversion ratio for a company that reported the following income statement data for fiscal year 2023.

Income Statement2023A
Net Revenue$100 million
Less: COGS($50 million)
Gross Profit$50 million
Less: SG&A($20 million)
Operating Income (EBIT)$30 million
Less: Interest Expense, net($5 million)
Pre-Tax Income (EBT)$25 million
Less: Taxes (20% Tax Rate)($5 million)
Net Income$20 million

The accrual-based net income is $20 million for fiscal year 2023, and we’ll adjust that figure by two items.

  • D&A Expense = $6 million
  • Increase in NWC = ($2 million)

The D&A expense is treated as an add-back because no real movement of cash occurred (i.e. non-cash expense).

The increase in net working capital (NWC) means more cash is tied up in operations, reducing the company’s free cash flow (FCF).

The cash flow from operation (CFO) section amounts to $24 million.

  • Cash Flow from Operations (CFO) = $20 million + $6 million – $2 million = $24 million
Select Cash Flow Statement Data2023A
Net Income$20 million
Plus: D&A$6 million
Less: Increase in NWC($2 million)
Cash Flow from Operations (CFO)$24 million

Since the cash flow from operations (CFO) and net income of our company is known, the final step is to divide the two metrics, which results in a cash conversion ratio of 1.2x.

  • Cash Conversion Ratio = $24 million ÷ $20 million = 1.2x

The 1.2x cash conversion ratio implies that for each dollar of net income generated, there is $0.20 in excess remaining after reconciling for non-cash and non-recurring items.

Cash Conversion Ratio (CCR) (5)

Cash Conversion Ratio (CCR) (6)

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Cash Conversion Ratio (CCR) (2024)

FAQs

Cash Conversion Ratio (CCR)? ›

What is the Cash Conversion Ratio (CCR)? The Cash Conversion Ratio (CCR), also known as cash conversion rate, is a financial management tool used to determine the ratio of a company's cash flows to its net profit.

What is a good CCR ratio? ›

A CCR above 1 means that you have high liquidity that you can then use to invest in business growth strategies like marketing, product development, or hiring.

What is the CCR ratio? ›

The cash conversion ratio, often abbreviated as “CCR” for brevity, reflects the proportion of the net profit generated by a company that becomes operating cash flow (OCF). The cash conversion ratio compares the reported net income of a company to its cash flow from operations (CFO) in a specified period.

What is CCR customer conversion rate? ›

Customer conversion rate, a key measure of marketing performance, is the rate at which potential customers take a specific desired action.

What does CCR mean in cash flow? ›

Cash Conversion Ratio (CCR) = Operating cash flow / EBITDA. Operating cash flows, sometimes referred to as cash flow from operations, are a section of the cash flow statement that shows how much money a business has made from its primary operational activities during a certain time period.

What is a good cash conversion rate? ›

A perfectly efficient cash conversion ratio would equal exactly one. This would mean that every dollar of net income is converted into cash during the accounting period. Real life rarely works this smoothly, so chances are the result may be greater than or less than one and can fluctuate from period to period.

What is an acceptable cash ratio? ›

There is no ideal figure, but a cash ratio is considered good if it is between 0.5 and 1. For example, a company with $200,000 in cash and cash equivalents, and $150,000 in liabilities, will have a 1.33 cash ratio.

What is the cash reserve ratio CCR? ›

Definition of CRR

The cash reserve Ratio is a particular minimum amount of the total deposits of customer that needs to be maintained by the commercial bank as a reserve either is cash or as deposits with RBI. The CRR rate will be fixed as per the guidelines of the Central Bank.

How to calculate CCR? ›

It is calculated as operating current assets (such as receivables and inventory) less operating current liabilities (such as payables).

What is the CCR customer rate? ›

Customer churn rate (CCR) is the percentage of customers that stop doing business with a company over a defined time period, such as a month, quarter, or year. For SaaS businesses, churn refers to the percentage of subscribers who cancel their recurring subscriptions.

What is a good customer conversion rate? ›

If 6% of your website visitors join your mailing list or make a purchase, your website is 6% effective. But here's the thing: That's actually very good. In fact, a “good” website conversion rate falls between 2% and 5% across all industries.

What is the CCR metric? ›

What is Customer Churn Rate (CCR) Customer Churn Rate, or Customer Attrition Rate, is the percentage of customers that stop doing business with your company. In a subscription model, it is the percentage of subscribers who cancel their subscriptions within a given time period.

How do you calculate cash conversion? ›

The formula for calculating the cash conversion cycle sums up the days inventory outstanding and days sales outstanding, and then subtracts the days payable outstanding.

Why is the cash conversion ratio important? ›

The CCR is an important metric that helps investors, analysts, and stakeholders to assess the company's financials and sustainability. A high CCR indicates that the company is efficient in converting its resources into cash and can meet its financial obligations on time.

What is the CCR in accounting? ›

The Cash Conversion Ratio (CCR), also known as cash conversion rate, is a financial management tool used to determine the ratio of a company's cash flows to its net profit. In other words, it is a comparison of how much cash flow a company generates compared to its accounting profit.

What is a good cash realization ratio? ›

A cash ratio equal to or greater than one generally indicates that a company has enough cash and cash equivalents to entirely pay off all short-term debts. A ratio above one is generally favored. A ratio under 0.5 is considered risky because the entity has twice as much short-term debt compared to cash.

Is 3.7 a good current ratio? ›

A current ratio of 1.0 or greater is considered acceptable for most businesses. Most analysts agree that other factors need to be considered before drawing conclusions from the current ratio such as how quickly current assets can be converted into cash, and the credit terms extended by suppliers and to customers.

What is the ideal cash flow coverage ratio? ›

In most industries, the example above would be a prime example of a good cash flow coverage ratio. Generally, businesses aim for a minimum of 1.5 to comfortably pay debt with operating cash flows.

What is a good current cash debt coverage ratio? ›

Ratio > 1: This means the company earned enough cash from its primary operations to pay its current liabilities. Ratio < 1: This means that the company will require non-operating cash flows or cash from previous periods to pay its current liabilities. Lower ratio means weaker liquidity.

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